A lot of business owners think that video production is too costly or complicated for their business to use effectively. The truth is, that couldn’t be further
from the truth. A business owner can easily create a simple video on their smartphone or an inexpensive video camera and have it on the internet in just
a few hours. Even if they’ve never made a video before! If you follow these simple steps, you can make a video and get it online in no time.
Just Do It
Don’t over complicate the process when you are just getting started. Decide what method you have available to make a video and shoot a short 30 second
to 1 minutes video as a test. Use either your smartphone, web cam or a video camera but don’t go out and spend a lot of money. Use what you have and if
you decide you like making videos and it’s generating leads for your business, then go out and spend a little money on video equipment.
Get it Out There
Now that you have a short video, upload it to Youtube. If you don’t have an account, make one. It only takes a minute. Write a short description about you
video and your business and don’t forget to include a link to your website in the description.
Social Media
Hopefully your business has some social media profiles set up on Facebook, Twitter, etc. Once your video is on Youtube,, share it on your social media
accounts. Don’t spam it to everyone you can think of, but encourage them to share it with their contacts.
At this point, you’re 90% done. Continue to promote your video on social media and if you don’t have a ton of contacts, work to grow your profiles. After
a few weeks you’ll be amazed at how many new contacts you have and your video will really start to gain some traction. Once you’ve got the social
media profiles with active fans, it’s easy to create more videos and use the same process to promote them.
If your business needs help with it’s search engine optimization in Phoenix, give Solar Flare Marketing a call for a no-cost consultation and estimate.